Omdia: TCL and Hisense are the top second and third TV panel purchasers following Samsung
17 May 2023, 14:02:17
Competition from China's top tier TV makers is on the rise as TCL and Hisense, rank second and third largest panel purchasers with a 24% market share in 1Q23 indicating the market is favoring Chinese panel makers. The information comes from the TV Display & OEM Intelligence Service by Omdia. Previously at 22% in 2022, the latest combined market share for TCL and Hisense follows a historical four-year average with a total purchasing share of 19%. In 2022, 76% of the LCD TV panels that TCL and Hisense purchased came from Chinese panel makers that include BOE, ChinaStar, HKC Display, CSOT, and CEC-Panda, an increase from a 73% share a year ago or 58% share in 2019. The retreat of Samsung Display and LG Display from the LCD TV panel business in 2023 is causing difficulties for South Korean TV makers, typically the most powerful panel purchasers in the market, when negotiating with external panel suppliers.
Deborah Yang, Chief Analyst in Omdia's Display research practice said: "Our report shows that TCL and Hisense's increasing joint panel purchasing volume share is narrowing the competition gap with Samsung at 14% for LCD TV panel purchasing power. However, despite diminishing competition from Korean panel makers on LCD TV panels, a gloomy forecast for global TV market demand continues to discourage Chinese panel makers. Strong panel purchasing volumes from China TV makers is essential for Chinese panel makers to consume their capacity and maximize supply chain efficiencies." "It is expected the LCD TV panel allocations will change drastically, along with the competitive landscape for global TV makers. amid the global inflationary issues which will prove to be the most challenging for global premium TV players," concludes Yang.Source
Related news
Some of the most current and important news, related to Omdia, Samsung, TCL, Hisense, LG, Konka, Changhong, Skyworth, TP Vision, Vestel, AU Optronica, BOW, Panda, CSOT, Innolux, Sharp or HKC Display
The LG 37G800A is a 37-inch VA curved UltraGear display that aims to merge immersive gaming performance with the color fidelity and workspace real estate that creators appreciate. Its 1000R curvature wraps the field of view to draw you into games and video while also helping reduce eye movement across wide timelines and multi-window layouts. The panel's 4K UHD resolution preserves fine detail across that large...
6 November 2025
LG Electronics has once again taken center stage at CES, collecting a slew of CES 2026 Innovation Awards, including two prestigious Best of Innovation honors that highlight the company's leadership in next-generation smart life solutions and cutting-edge display technology. The awards, presented by the Consumer Technology Association before CES, celebrate products and services that push design and technology...
6 November 2025
Hisense has launched the E8S Pro series in China, positioning it as a flagship Mini‑LED TV aimed squarely at gamers and home‑theatre enthusiasts who want extreme brightness, fast motion handling, and built‑in high‑end audio. The range includes 75‑, 85‑ and 100‑inch models and is already available through major Chinese retailers such as JD.com, with pricing that starts at CNY 16,599 for the 75‑inch and scales up for...
31 October 2025
Samsung Electronics is rolling out the first-ever integration of generative AI into its TV and monitor lineup starting in 2025. The new feature, powered by Perplexity, will be available across a wide range of models, including micro RGB, Neo QLED, QLED, OLED, The Frame Pro, The Frame TV, and the 2025 M7, M8, and M9 monitors. Perplexity is an advanced AI search engine designed to deliver smart, conversational answers...
22 October 2025
TCL has begun construction on its G8.6-generation mass-production inkjet-printed OLED line, a major project led by TCL CSOT in Guangzhou with joint investment from local government and development zones totaling about 29.5 billion yuan. Company executives say the T8 project marks the world's first large-scale, G8.6-class OLED printing production line and aims to push China into a leading position in next-generation...
21 October 2025
LG has launched the LG MAGNIT Active Micro LED, a cutting-edge home cinema display that leverages Active Matrix technology for pixel-level precision. This next-gen screen delivers stunning clarity, contrast, and depth, elevating the premium viewing experience to new heights. Rolling out in Korea on October 21 and expanding to major markets like North America, the MAGNIT Active Micro LED joins LG's flagship MAGNIT...
20 October 2025
Sharp of America introduces the AQUOS QLED 4K Ultra HD Smart Xumo TV to the local market, a new lineup that combines brilliant picture quality and immersive sound with a clean, easy-to-use smart platform. Powered by the Xumo operating system, these TVs prioritize streaming and live content, allowing you to spend less time navigating menus and more time watching. With more than 250 apps and hundreds of free channels...
15 October 2025
TCL Technology's display unit, China Star Optoelectronics Technology (CSOT), has completed the acquisition of LG Display's Chinese businesses, taking full ownership of the two subsidiaries that operated LG's Guangzhou panel and module factories. LG Display previously held an 80% stake in LGD CA and 100% of LGD GZ. In September 2024, the two companies reached an agreement that TCL CSOT will acquire in full LGD CA...
14 October 2025
Hisense is ready to launch two large-sized Mini LED TVs in the U.S. market. The first is the Hisense 116U75QG, which belongs to the U75QG series. It features a VA panel paired with a Mini LED Pro backlight, which, paired with Wide Color Gamut and Quantum Dot Color technologies, delivers 90% DCI-P3 coverage. The TV also uses Anti-Reflection technology and is HDR10+, Dolby Vision, Dolby Vision IQ, HLG certified...
9 October 2025
TCL is entering the gaming monitor business in the U.S. for the first time and returns as the Official TV, Sound Bar, and now Gaming Monitor partner of Call of Duty, as the Call of Duty: Black Ops 7 Beta rolls out. The new TCL gaming monitors debuted at Call of Duty: NEXT, a live streaming community showcase event that previewed what's ahead for Call of Duty: Black Ops 7 Multiplayer, Zombies and Call of Duty...
3 October 2025
The LG 32U990A 6K UltraFine evo monitor for professional creators has been fully unveiled and is now available for pre-order, priced at USD 2000. It is the first-ever 6K display with Thunderbolt 5 support and has already earned a CES 2025 Innovation Award and the iF Design Award 2025. Building on the legacy of the LG UltraFine series – a line of 5K displays optimized for Mac devices – the UltraFine evo brand raises...
30 September 2025
LG 32GX850A was just launched in Japan, boasting a 31.5-inch 4K OLED display with MLA technology. The screen supports a dual mode refresh rate - 165Hz at 4K and 330Hz at FHD. It is NVIDIA G-Sync Compatible and AMD FreeSync Premium to eliminate tearing and stuttering. The VESA ClearMR 13000 certification means clear images with minimal motion blur. Dynamic Action Sync reduces latency, and Black Stabilizer improves...
26 September 2025
LG 27G640A is a new 27-inch Fast IPS gaming monitor with a QHD resolution and a 300Hz refresh rate. It is NVIDIA G-Sync Compatible and AMD FreeSync Premium certified for stutter-free gaming. The display has a typical brightness of 400 nits with VESA DisplayHDR 400 certification and a 1300:1 static contrast ratio. It supports 8-bit+FRC color bit depth with 95% DCI-P3 color space coverage. The GTG at Faster response...
23 September 2025
LG 27GX704A is the latest gaming monitor from the 2025 LG UltraGear GX7 OLED series. It was officially launched in China. We see it on Amazon Canada and on some support pages of LG Italy, so it should go global pretty soon. This is a 26.5-inch OLED unit with META Technology 2.0, including MLA+, META Multi Booster, and Detail Enhancer. It has a QHD resolution and supports native 10-bit color depth woth 98.5% DCI-P3...
23 September 2025