The 2025 Roku Select, Plus, and Pro Series televisions are now available in the U.S. nationwide at retailers including Best Buy, Walmart, Target, and Amazon, beginning at under $130. The lineup reinforces Roku’s core mission: delivering smart, simple TVs that perform beautifully and are designed holistically. Roku’s TV OS makes content discovery seamless, offering an intuitive experience that places your favorite...

11 June 2025

Roku's new premium televisions, the Roku Pro Series, are now available at Best Buy stores and online at BestBuy.com, Amazon.com, and Walmart.com. Combining advanced picture innovations with an elegant design, immersive side-firing audio, a new Voice Remote Pro, and Roku’s #1 selling TV operating system in the U.S., the Roku Pro Series TVs are made for streaming. The series comprises three models: Roku 75R8B5...

11 April 2024

The #1 TV streaming platform in the U.S. expands its award-winning lineup of TVs with the Roku Pro Series, delivering premium features and best-in-class quality and technology. Building on the success of Roku Select and Plus Series TVs, the Roku Pro Series delivers a powerful yet simple streaming experience with a brilliant picture, immersive audio, and elegant design that elevates customers’ entertainment. The new...

3 January 2024

Roku also announced new platform features, including an OS 12 bringing users a more intuitive, personalized, and seamless streaming experience. Roku's OS is the #1 selling smart TV OS in the U.S., Canada, and Mexico, with over 70 million active accounts in the U.S. approaching half of broadband households. Over the coming months, users will find even more to love with updates to Live TV, content discovery, Sports...

10 March 2023

Roku announced the features and availability of its new Roku Select and Roku Plus Series TVs. Available in 11 models ranging from 24" to 75" to fit any room or budget, Roku-branded HD and 4K TVs are the first ever to be both designed and made by Roku, underscoring the company's commitment to providing a best-in-class streaming experience at an accessible price. Beginning today, Roku Select and Plus Series TVs are...

10 March 2023

Today, Roku announced a new premium Roku TV OLED reference design, now available to all Roku TV partners. The design offers superb picture quality, inky black levels, outstanding contrast, highly saturated colors, smooth motion, and superior viewing angles. This is the latest example of Roku’s dedication to working with leading TV brands to offer TVs with a best-in-class streaming experience at affordable price...

4 January 2023

Today, Roku announced the launch of Roku Select and Roku Plus Series TVs. These Roku-branded HD and 4K TVs are the first ever to be both designed and made by Roku, underlining the company's commitment to delivering a best-in-class streaming experience at an accessible price. Roku Select and Plus Series TVs, as well as a new Roku TV Wireless Soundbar, will be available in the U.S. in spring 2023 with retail prices...

4 January 2023

Roku has announced the Roku OS 9.4 that will start rolling out to Roku devices in the coming weeks. The updated version offers new ways to access content quickly and a range of performance enhancements. The Roku Channel is adding more ways to access all-in-one entertainment via a new dedicated mobile app for iOS and Android smartphones available in the coming weeks. In addition, select 4K Roku devices will receive...

28 September 2020

Roku announced that it will start rolling out the Roku OS 9.3 in the coming weeks via an OTA update. The new and improved features in the new OS version include: Spanish Language Roku Voice Support (Mexico & US) Improved Visual Search Results (US) from Roku Voice Search Support for News Related Commands (US) Playback from Search (US) Roku Mobile App Roku Voice (Canada, Ireland and the UK) Amazon Alexa and Google...

2 April 2020

Roku, Inc. has announced that 15 brands from the US, UK, Mexico and Canada will offer Roku TV. Some of the Roku TV brands in 2020 include ATVIO, Element, Hisense, Hitachi, InFocus, JVC, Magnavox, onn., Philips, Polaroid, RCA, Sanyo, TCL and Westinghouse. "2019 was a tremendous year for Roku TV, with more brands, retailers and consumers choosing the platform than ever before," said Mustafa Ozgen, senior vice...

6 January 2020

Roku, Inc. announced the Roku TV Ready certification program. The first companies that are included in the program are TCL North America and Sound United, parent company to Denon, Polk Audio, Marantz, Definitive Technology and Classé, which will feature Roku TV Ready products for select brands later this year. Every certified product will have the right to display the Roku TV Ready logo which identifies that they...

6 January 2020